Apple’s Next Big Event On September 10
In a pretty good scoop by Ina Fried, All Things D reported this past weekend that Apple plans to announce their newest iPhone (or will it be iPhones?) next month on September 10.
(And I remember reading Ms. Fried when she was writing for that old rag Cnet. They grow up so fast!)
With a source as credible as All Things D, it’s not as if this rumor needed any additional confirmation, but Apple fanatics love the monosyllabic utterances of giant bearded Canadians.
Mr. Jim Dalrymple, the man who’s created a reputation for himself as the guy who can either confirm or debunk all Apple rumors, gave the September 10 claim a trademarked “yep,” meaning “Oh yeah, it’s on.”
Of course, this news story is generally short in nature. New iPhones on September 10, most likely an iPhone 5S and iPhone 5C, one is cheap, one has a scanner, blah blah blah.
I mean, we could all write that story in as many as three lines.
But no, we writers must give the reader more, MORE! Especially if they haven’t had their finger on the pulse of Apple rumors over the past several months.
So, in case you haven’t, here’s a quick run-down, saucy style:
Analysts, investors and other people who stand to benefit monetarily by Apple’s financial success have been asking the company for years — literally years — to make a cheap iPhone already to sell to those people disagree with the whole “You get what you pay for” mentality.
There’s some talk that Apple could also fare well with a filthy, digesting, cheap iPhone in developing countries where people don’t want to pay full price for smartphones, which is probably incredibly true. If the horrid cheap iPhone shows its face in America (and I bet it will) it’ll probably show up as a pre-paid phone only. Or, hell, who knows, maybe as an alternative to a real, proper iPhone. It’ll probably be the perfect device for those who want to carry an Apple product, but don’t want to get mugged.
This thing is expected to come in bright colors like blue and red and, oh I don’t know, yellow or something. All those people who thought the iPhone 3G and 3GS were high points in Apple design (read: no one) will be waiting in line to pick this thing up.
Then there’s the iPhone 5S, a device which I so desperately wanted Apple to name something differently to at least make it look like they were doing something new and inventive rather than cranking out just one new phone every two years.
Don’t get me wrong; as an ardent user of Apple products, I’m fine with Apple’s steady improvements and iterations. Sure, I was clamoring for easy Wi-Fi and flashlight controls on my iPhone as early as last year, but we’re getting them soon and they’ll probably work fantastically.
And Siri, a better camera and slightly faster processor was enough to get me from the iPhone 4 to the 4S…but everyone else?
Unless they have something up their sleeve (always a possibility) the only thing “new” about the alleged iPhone 5S may be the fingerprint scanner, better camera and faster processor.
You can bet any large sum of money that if this is all that’s new with the next iPhone, you’ll see no less than five articles and blogs asking the same question: “Is a Fingerprint Scanner Enough To Get People To Upgrade To the New iPhone 5S?”
My guess of ignorance?
(See… two can play this game, Dalrymple!)
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